TotallyJem! - the TOTALLY Outrageous JEM and the Holograms!

JEM was officially unveiled at the 1986 Toy Fair in New York City -- 1986 February 10th.

Info/History

Memorials

Hasbro Jem Doll Commercials Store Commercials with Jem Dolls

Articles

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Grey's Anatomy star and photographer Brad Everett Young was one of our own. Love him or hate him, he was the founder of “Jem’s Space” on myspace.com. He shared some great photography of Jem dolls, fashions, and prototypes. The information was not always correct, because his main source didn’t really have a connection to the Jem line. He is a devastating loss to the Jem community.

Jem and the Holograms: Truly Outrageous Comic Collection
The Encore Era
Coming to Kickstarter
in November 2025
backerkit.com | kickstarter.com

Jem and the Holgrams 12 Fashion Doll Classic Jem Walmart Exclusive

Image credit The Loyal Subjects

Jem Deluxe Album
coming November 28, 2025,
with 2 new reimagined songs!!!

1985-2025 JEM 40 Truly Outrageous Years!

Holy Truly Outrageous 40th Anniversary, Synergy!

Glitter'n Gold Jem: Sticker Fun - 1987 Weekly Reader Books - A Golden Book/Western Pub. Co. 2165-1

Glitter'n Gold Jem Sticker Fun Experience
(click GnG Jem)

NEW On

I am Riot!!! & Rapture!

The Original Riot™ Judith Nelson Presentation Illustration

The Original Rapture™ Judith Nelson Presentation Illustration

The Original
Presentation Illustration

JEM Store Signage
(click signage to see more)

JEM and me at NYCC 2011


Britta Phillips singing voice of JEM, Samantha Newark speaking voice of JEM, & Joelle Dunn 1987 Rebrand voice of JEM at Jemcon2024

Coming Soon!!! SDCC2022

Desperately Seeking
Rockin' Romance Jem
Desperately Seeking Rockin' Romance Jem 1988 Hasbro
To include on the website
and in a collector's guide book!!!
If you have any leads let me know -- buy at a decent price or maybe even trade for it.
contact me
or any other prototype doll, deco guide, head mold, prototype fashion, etc.

Let Hasbro know we need the complete original soundtrack in stereo!!!
(you have permission to use this image)

Jem the triple-platinum recording artist who never got her fair dues!!!

Let Hasbro & Netflix know we need the 13 more episdoes to complete the 3rd season!!!

Let Hasbro & Netflix know we need 13 more episodes to complete the 3rd season!!!
We need the Entropy storyline, we need Graphix, we need a Minx and a Rapture origin story, plus a hand full of unproduced scrips.
(you have permission to use this image)

some might find irony in my new
web-hosting provider

Hasbro Licensing News - March 1986 Jem and the Holograms, GI Joe, Transformers

The Missing Master Tapes

Licensing

Jem's Pet
Rama Llama

Wedding KImber & Male

Ruby Red™ Jem®

JEMstars
JEM Character Bios

1986.2 Alex Couto | Alyx Couto | Entropy

2015 Blaze™

JEM
Jem and the Holograms Ornament!
(Oct 1, 2016)

hallmark.com

The Hasbro Dolls 1986

Jem/Jerrica 4000 1986 -- images from 1986 Hasbro Toy Fair Catalog

The Holograms 4005, Aja, Kimber, and Shana 1986 -- images from 1986 Hasbro Toy Fair Catalog

The Misfits 4010, Pizzazz, Stormer, and Roxy 1986 -- images from 1986 Hasbro Toy Fair Catalog

Rio 4015 1986 -- images from 1986 Hasbro Toy Fair Catalog

The Hasbro Dolls 1987

Glitter'n Gold Jem/Jerrica 4001 and Rio 4016 1987 -- images from 1987 Hasbro Toy Fair Catalog

Rock'n Curl Jem 4002 and Flash'n Sizzle Jem 4003 1987 -- images from 1987 Hasbro Toy Fair Catalog

The Holograms 4005, Aja, Kimber, and Shana 1987 -- images from 1987 Hasbro Toy Fair Catalog

The Holograms 4005, Danse, Video, and Raya 1987 -- images from 1987 Hasbro Toy Fair Catalog

The Misfits 4010, Pizzazz, Stormer, and Roxy 1987 -- images from 1987 Hasbro Toy Fair Catalog

The Misfits 4010, Clash and Jetta 1987 -- images from 1987 Hasbro Toy Fair Catalog

Synergy 4020 1987 -- images from 1987 Hasbro Toy Fair Catalog

The Starlight Girls 4025, Ashley, Krissie, and Banne 1987 -- images from 1987 Hasbro Toy Fair Catalog

The Hasbro Dolls 1988

Rockin' Romance Jem 4004 and American Beauty Jem 4007 -- images from 1988 Hasbro Pre-Toy Fair Catalog

"scented" Hollywood Jem 4009 and "basic" Hollywood Jem 1988 -- images of prototypes and Illustration from Doll Reader Magazine

The Holograms 4005, Regine and Astral -- images from 1988 Hasbro Pre-Toy Fair Catalog

The Misfits 4010, Pizzazz and Gaphix 1988 -- images of prototypes

The Stingers 4012, Riot, Rapture, and Minx 1988 -- images of prototypes

JEM's 40th Anniversary
of the first airing on Super Sunday
November 3, 1985 -- November 3, 2025

JEM's 40th Anniversary
of the Jem dolls line's unveiling
at Toy Fair 1986
February 02, 1986 - February 02, 2026

JEM's 40th Anniversary
of "the Beginning"
extended Jem episode.
April 04, 1986 - April 04, 2026

JEM's 40th Anniversary
of the first "New" Jem episode
"Starbright Part 1- Falling Star."
July 7, 1986 - July 7, 2026

JEM's 40th Anniversary
of the Glitter'n Gold line unveiling
at Toy Fair 1987
February 09, 1987 - February 09, 2026

JEM's 40th Anniversary
of the "Glitter and Gold"
Jem episode.
March 15, 1987 - March 15, 2027

JEM's 40th Anniversary
of the "Talent Search"
Jem episodes. (Raya/Jetta)
Sept. 21, 1987 - Sept. 21, 2027

JEM's 40th Anniversary
of the Hollywood Jem episodes.
Jan. 11-12, 1988 - Jan. 11-12, 2028

JEM's 40th Anniversary
of the "the Stingers" Jem episodes.
Feb. 02-03, 1988 - Feb. 02-03, 2028

JEM's 40th Anniversary
of the "A Father Should Be..."
Jem episodes. (the end)
May 02, 1988 - May 02, 2028

Jem @ Comic Cons

JEM @ 2012 San Diego Comic-Con

HollywoodJem Integrity Toys - licensed by Hasbro - ©2012 Hasbro

JEM @ 2011 New York Comic-Con
& UNIT•E

myself with Jem
at NYCC 2011
with JEM at the 2011 New York Comic-Con

see more in Jem's Info/History menu
Jem@Cons drop down window

JEM's Beatin' Beetle
My Dream Car!

JEM's Glitter'n Gold VW

Fun Facts:

"Saturday's Hub premiere of "Jem and the Holograms" (2-5 p.m.) earned significant double-digit growth versus the prior week"
thefutoncritic.com
Jem was the #1 rated cartoon show Nov. 1986 (Nielsen).
2.) G.I. Joe, 3.) Smurfs, 4.) Transformers, 5.)Thundercats
Playthings - June 1987
Jem made over $50 Million her first year. (Not Correct? - unless it's net vs gross) source
1987 - "Hasbro said it had projected sales of $30 million this year, but had only sold $21 million worth of Jem dolls"
LA Times - Aug 22, 1987
The Jem theme went Triple Platunum by Aug. 1987 - over 3,000,000 dolls sold which included the theme song.
LA Times - Nov 9, 1987 - thanks CTD
By Sept. 1988 over 5,000,000 dolls were sold.
looking for source
Jem was voted the 1986 Girls Toy of the Year in Australia
article unknown

Things to see:

TotallyJem! Exclusive:

the JEM Deco Guide, Rooting Master & Paintmaster
1986 JEM Licensing Kit w/1987 update (only known complete set)
Hasbro 1987 US 1st Quarterly & Media Guide (one of two known copies)
Bill Sanders Final Resting Place

Rare and/or Exclusive:

Trade Posters & Ads (many never seen before)
Carleigh Hoff Interview, Portfolio, and Drawings (Exclusive for over 5 years)
Store Catalogs

Rare:

Jem Fan Club 1986
Hasbro Catalogs (first Hasbro 1988 US Pre-Toy Fair Catalog posted on the web)
Italian Topolino(s)
1986 German Leaflets (first on the web)
Spanish Cassette - ¡Gratis! Un Cassette Con Su Historia Y Musica (first on the web)
French/Canadian Cassette - Est-Ce_Moi, Jalousie, L'Univers A Mes Pieds (first on the web)

Lots or rare and exclusive information and database and every click

follow TotallyJem at http://twitter.com

samanthanewark.com
The speaking voice of Jem has a new CD and a new song -- "JEMBOY" :)
Pranceatron Vs. Jem
everything you need to know the dolls and show
Culture Klash
Online interviews with the people who worked on Jem (mp3s here)
Jem Things & Stuff
this site gives you everything
Custom Fashions & Accessories
Dress Like Jem
(thanks phoenixfire_us, from TrulyOutrageousJem group)

webmaster

Awards

March 2002

February 2001

February 2001

Please do not use any images without permission. Most images are from my personal collection, and many are exclusive to this site.

feel free to contact me about in questions or corrections for the site ... or if you have any questions about Jem in general

This site was created on a Mac.

JEM Rebates and Special Offers

In the Package 1986-1987, 1988(?)
Most 1st and 2nd issue US boxes and fashion cards had, a membership to the JEM Fan Club and order form for the MTV Jacket for your Jem dolls. Offer good through June 30, 1987

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The Canadian boxes/cards also had a Wrist Locker, and the Canadian flyer had English on one side and French on the other. Offers good through March 31, 1987
English:

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French:

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The JEM Fan Club

MTV Jacket #12410

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This MTV Jacket has be found in Super Star Bag doll packaging (Super Star Bagged JEM doll)

1986 - Jem's Truly Outrageous Audition Contest
		If the outside of the box 1st issue box says "Jem's Truly Outrageous Audition Contest" it would have a two page flyer. Tapes must be received no later than July 1, 1986
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Canadian version is yellow with hot pink, and available in English or French.

1987 - Smash Hit Tape Offer
		If outside of the box 2nd issue box says "Smash Hit Tape Offer" I would assume it had this flyer. This also came with the some 2nd issue fashions, but the cards did not have the sticker on the outside of the box. Expired December 31, 1987
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		The Dream Tour Cassette(s)
(click image)
1987 - Jem Friends Souvenir Program and Tape Offer
		If outside of the box of Glitter'n Gold Jem/Jerrica, Rio or Roadster box says "Jem Friends Souvenir Program and Tape Offer" It would have a 16 page guide to the artist on The Dream Tour Cassette. Expired December 31, 1987
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		This Marketing Sheet also has same look as the flyer and souvenir program. These came from Carleigh Hoff who worked for Girls' Soft at Hasbro.
(click image)

April 1987, Hasbro released "Hasbro Promotions" (Consumer • Trade • Tie-in) Volume 1, Issue 2, to let the Hasbro employees know what the current and up-coming promotions for the toy lines.
"Jem's Dream Tour" and "Jem Sizzling Spring Savings" were highlighted in this issue.		thanks to glittergoldguy

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1988 - Glitter'n Gold World Tour / Rappin' Air Lines
thanks to JemBoyHolland		This booklet was given to a fan of the show/dolls in 1988. Hasbro gave this person the booklet, Rama Llama™ and JEMSTAR™ earrings. It sounds like someone at Hasbro has a soft spot in the heart for this Jem fan.
It looks like this booklet would have come in the doll/fashions boxes, replacing the MTV jacket mail-in offer. It seems that these would have only been available in the 1988 boxes, since we have not seen any show up in the 1987 boxes -- but it could have been in (or planned for) later 1987 boxes. This is the first official picture of Rama Llama we have ever seen. It states that Rama Llama was a special gift from South America. The 2nd offer is for JEMSTAR earrings, Hasbro them connected to the episode "Adventures in China." The earrings pictured are not the earrings give as the promotional JEMSTAR earrings. Those earrings where originally sold in the "Reaching for the Stars Cosmetics Set" with perfume, and a necklace. -- the Perfume was going to be reused as Hollywood Perfume and sold with the Hollywood Jem doll. thanks Bradford206 of jemcon.org messageboard, for Hollywood Jem info. The Jem Club packet was still available, but each piece now represents a city on the "World Tour" This offer was good until January 30, 1989, and Printed in Hong Kong. Seems odd that it was printed in Hong Kong, since most of the 1987 line was from China -- with except of Rio's body and the cassette tapes. It also has H-44 which seems to be associated with Jem and the Holograms, with the exception of Glitter'n Gold Jem/Jerrica. Rio, the Misfits, and Starlight Girls.

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The official Six Flag Summer '87 Souvenir Booklet/Magazine which includes an ad for the Jem with this Glitter'n Gold Wold Tour verbiage for the Jem Fan Club.

Rama Llama

Updated: February 12, 2025 2:10 PM

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check the Updates page to see what may have been updated

JEM^®, the Holograms^®, the Misfits^®, the Stingers™ and all other characters, episodes or songs:
©1985-1988 Hasbro, Inc., ©1985-1988 Sunbow Productions, Inc.©1985-1988 Wild Star Music, Inc., ©1985-1988 Star Wild Music, Inc.

Current:JEM^®, JEM & the Holograms^®: © Hasbro, Inc.
This site is not affiliated with any copyright holders. This site if for educational purposes only. Any references and/or images of non-JEM doll lines if for opinion purposes only. No images can be used without permission and/or for the purposes of profit. All images, and/or scans are from my person collection, unless other wise stated. Any 3rd party references to information or images on this site must include a link to this site totallyjem.jemmagic.com or parent site jemmagic.com.