JEM was officially unveiled at the 1986 Toy Fair in New York City -- 1986 February 10th.
Jem then and now!
Info/History Memorials Fashion Dolls Variations Extra Extra The Show Similar Dolls Links, etc.
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JEM2023

Grey's Anatomy star and photographer Brad Everett Young was one of our own. Love him or hate him, he was the founder of “Jem’s Space” on myspace.com. He shared some great photography of Jem dolls, fashions, and prototypes. The information was not always correct, because his main source didn’t really have a connection to the Jem line. He is a devastating loss to the Jem community.

 
Jem and the Holograms: Truly Outrageous Comic Collection
Jem and the Holograms: Truly Outrageous Comic Collection
The Encore Era
Coming to Kickstarter
in November 2025 

backerkit.com | kickstarter.com
Jem and the Holgrams 12 Fashion Doll Classic Jem Walmart Exclusive
Jem and the Holgrams 12 Fashion Doll Classic Jem Walmart Exclusive
Image credit The Loyal Subjects
Jem Deluxe Album
coming November 28, 2025,
with 2 new reimagined songs!!!
Jem Deluxe Album coming November 28, 2025, with 2 new reimaged songs!!!
1985-2025 JEM 40 Truly Outrageous Years!
JEM2023
Holy Truly Outrageous 40th Anniversary, Synergy!
the Toy Book has revealed ... The Loyal Subjects licensed Jem/Jerrica figure/doll!!!
Funko JEM and the Holograms - JEM
Jem and The Holograms Exclusive Card Holder and Bookbag
Cromy Colecciones Ladies Pack Vol. II
Glitter'n Gold Jem: Sticker Fun - 1987 Weekly Reader Books - A Golden Book/Western Pub. Co. 2165-1
Glitter'n Gold Jem Sticker Fun Experience
(click GnG Jem)

NEW On

I am Riot!!! & Rapture!
The Original Riot™ Judith Nelson Presentation Illustration The Original Rapture™ Judith Nelson Presentation Illustration
The Original
Presentation Illustration
The Original Presentation Illustration The Original Presentation Illustration
The Original Presentation Illustration The Original Presentation Illustration

4' JEM Sign P/N182243.00A
JEM Store Signage
(click signage to see more)

JEM and me
at NYCC 2011
with JEM at the 2011 New York Comic-Con
Britta Phillips singing voice of JEM, Samantha Newark speaking voice of JEM, & Joelle Dunn 1987 Rebrand voice of JEM at Jemcon2024
Samantha Newark speaking voice of Jem as Jem at Jemcon2022
 

JEM and Pizzazz action figures!
Coming Soon!!! SDCC2022
Super7 SDCC JEM
 

Desperately Seeking
Rockin' Romance Jem
Desperately Seeking Rockin' Romance Jem 1988 Hasbro
To include on the website
and in a collector's guide book!!!
If you have any leads let me know -- buy at a decent price or maybe even trade for it.
contact me
or any other prototype doll, deco guide, head mold, prototype fashion, etc.

 
Let Hasbro know we need the complete original soundtrack in stereo!!!
Let Hasbro know we need the complete original soundtrack in stereo!!!
(you have permission to use this image)
Let Hasbro know we need the complete original soundtrack in stereo!!!
Jem the triple-platinum recording artist who never got her fair dues!!!
Let Hasbro & Netflix know we need the 13 more episdoes to complete the 3rd season!!!
Let Hasbro & Netflix know we need 13 more episodes to complete the 3rd season!!!
We need the Entropy storyline, we need Graphix, we need a Minx and a Rapture origin story, plus a hand full of unproduced scrips.
(you have permission to use this image)

some might find irony in my new
web-hosting provider

Let Hasbro & Netflix know we need the 13 more episdoes to complete the 3rd season!!!


Hasbro Licensing News - March 1986 Jem and the Holograms, GI Joe, Transformers


Hasbro Licensing News - March 1986 Jem and the Holograms, GI Joe, Transformers


The Missing Master Tapes
the JEM Master Tapes


Hasbro Licensing News - March 1986 Jem and the Holograms, GI Joe, Transformers

Licensing
Hasbro Licensing News - March 1986 Jem and the Holograms, GI Joe, Transformers
Hasbro Licensing News - March 1986 Jem and the Holograms, GI Joe, Transformers
Jem's Pet
Rama Llama
Rama Llama Jem's Pet
Wedding KImber & Male
Wedding KImber & Male!!!

Ruby Red™ Jem®
Welcome to the Official home of Ruby Red Jem!

Hey Look it's Jem, Hollywood Jem ...

Jem 2.0

35 Years of JEM! 1985-2020

JEMstars
JEM Character Bios

1985 Jem/Jerrica Benton™ | Kimber Benton™ | Aja Leith™ | Shana Elmsford™ | Rio Pacheco™ | Roxanne "Roxy" Pelligrini™ | Mary "Stormer" Phillips™ | Phyllis "Pizzazz" Gabor™ | Eric Raymond™ | Mrs. Bailey™ | Synergy™ | Howard Sands™ | Zipper™ | Countess Danielle Du Voisin™ | Lindsey "Lin-Z" Pierce™ | Anthony Julian™ | The Starlight Girls™

1986 Vivien "Video" Montgomery™ | Constance "Clash" Montgomery™ | Jeff Wright™ | Harvey Gabor™ | Shawn Harrison™ | Giselle "Danse" Dvorak™ | Techrat™

1986.2 Alex Couto | Alyx Couto | Entropy

1987 Carmen "Raya" Alonso™ | Craig Phillips™ | Sheila "Jetta" Burns™ | Harriet Horn™ | Emmett Benton™ | Jacqui Benton™

1988 Rory "Riot" Llewelyn™ | Ingrid "Minx" Kruger™ | Phoebe "Rapture" Ashe™ | Maeve "Astral" Eldrich™ | Regine Césaire™ Gwendolyn "Graphix" Snyd™ | Rama Llama

2015 Blaze™


JEM
Jem and the Holograms Ornament!
(Oct 1, 2016)
JEM the Comic Book!(April 2015)
hallmark.com

The Hasbro Dolls 1986
Jem/Jerrica 4000 1986 -- images from 1986 Hasbro Toy Fair Catalog
The Holograms 4005, Aja, Kimber, and Shana 1986 -- images from 1986 Hasbro Toy Fair Catalog
The Misfits 4010, Pizzazz, Stormer, and Roxy 1986 -- images from 1986 Hasbro Toy Fair Catalog
Rio 4015 1986 -- images from 1986 Hasbro Toy Fair Catalog
The Hasbro Dolls 1987
Glitter'n Gold Jem/Jerrica 4001 and Rio 4016 1987 -- images from 1987 Hasbro Toy Fair Catalog
Rock'n Curl Jem 4002 and Flash'n Sizzle Jem 4003 1987 -- images from 1987 Hasbro Toy Fair Catalog
The Holograms 4005, Aja, Kimber, and Shana 1987 -- images from 1987 Hasbro Toy Fair Catalog
The Holograms 4005, Danse, Video, and Raya 1987 -- images from 1987 Hasbro Toy Fair Catalog
The Misfits 4010, Pizzazz, Stormer, and Roxy 1987 -- images from 1987 Hasbro Toy Fair Catalog
The Misfits 4010, Clash and Jetta 1987 -- images from 1987 Hasbro Toy Fair Catalog
Synergy 4020 1987 -- images from 1987 Hasbro Toy Fair Catalog
The Starlight Girls 4025, Ashley, Krissie, and Banne 1987 -- images from 1987 Hasbro Toy Fair Catalog
The Hasbro Dolls 1988
Rockin' Romance Jem 4004 and American Beauty Jem 4007 -- images from 1988 Hasbro Pre-Toy Fair Catalog
"scented" Hollywood Jem 4009 and "basic" Hollywood Jem 1988 -- images of prototypes and Illustration from Doll Reader Magazine
The Holograms 4005, Regine and Astral -- images from 1988 Hasbro Pre-Toy Fair Catalog
The Misfits 4010, Pizzazz and Gaphix 1988 -- images of prototypes
The Stingers 4012, Riot, Rapture, and Minx 1988 -- images of prototypes

JEM's 40th Anniversary
of the first airing on Super Sunday
November 3, 1985 -- November 3, 2025
JEM's 40th Anniversary
of the Jem dolls line's unveiling
at Toy Fair 1986
February 02, 1986 - February 02, 2026
JEM's 40th Anniversary
of "the Beginning"
extended Jem episode.
April 04, 1986 - April 04, 2026
JEM's 40th Anniversary
of the first "New" Jem episode
"Starbright Part 1- Falling Star."
July 7, 1986 - July 7, 2026
JEM's 40th Anniversary
of the Glitter'n Gold line unveiling
at Toy Fair 1987
February 09, 1987 - February 09, 2026
JEM's 40th Anniversary
of the "Glitter and Gold"
Jem episode.
March 15, 1987 - March 15, 2027
JEM's 40th Anniversary
of the "Talent Search"
Jem episodes. (Raya/Jetta)
Sept. 21, 1987 - Sept. 21, 2027
JEM's 40th Anniversary
of the Hollywood Jem episodes.
Jan. 11-12, 1988 - Jan. 11-12, 2028
JEM's 40th Anniversary
of the "the Stingers" Jem episodes.
Feb. 02-03, 1988 - Feb. 02-03, 2028
JEM's 40th Anniversary
of the "A Father Should Be..."
Jem episodes. (the end)
May 02, 1988 - May 02, 2028

JEM on tubi

Jem @ Comic Cons
JEM @ 2012 San Diego Comic-Con
HollywoodJem Integrity Toys - licensed by Hasbro -  ©2012 Hasbro
JEM @ 2011 New York Comic-Con
& UNIT•E

myself with Jem
at NYCC 2011
with JEM at the 2011 New York Comic-Con
see more in Jem's Info/History menu
Jem@Cons drop down window

JEM's Beatin' Beetle
My Dream Car!
JEM's Beatin' Beetle - My Dream Car!
JEM's Glitter'n Gold VW
JEM's Beatin' Beetle - My Dream Car!

Fun Facts:

  • "Saturday's Hub premiere of "Jem and the Holograms" (2-5 p.m.) earned significant double-digit growth versus the prior week"
    thefutoncritic.com
  • Jem was the #1 rated cartoon show Nov. 1986 (Nielsen).
    2.) G.I. Joe, 3.) Smurfs, 4.) Transformers, 5.)Thundercats
    Playthings - June 1987
  • Jem made over $50 Million her first year. (Not Correct? - unless it's net vs gross) source
  • 1987 - "Hasbro said it had projected sales of $30 million this year, but had only sold $21 million worth of Jem dolls"
    LA Times - Aug 22, 1987
  • The Jem theme went Triple Platunum by Aug. 1987 - over 3,000,000 dolls sold which included the theme song.
    LA Times - Nov 9, 1987 - thanks CTD
  • By Sept. 1988 over 5,000,000 dolls were sold.
    looking for source
  • Jem was voted the 1986 Girls Toy of the Year in Australia
    article unknown

Things to see:

TotallyJem! Exclusive:

Rare and/or Exclusive:

Rare:

Lots or rare and exclusive information and database and every click


webmaster


Awards
March 2002
the She makes an impression's Site of the month for Feb. 2001!
February 2001
Awarded 19th Feb. 2000
February 2001
get the latest TotallyJem! Bulletins on Myspace.com follow TotallyJem! on twitter.com
Please do not use any images without permission. Most images are from my personal collection, and many are exclusive to this site.
feel free to contact me about in questions or corrections for the site ... or if you have any questions about Jem in general
This site was created on a Mac.

JEMstars - JEM Character Bios
Synergy
Synergy™ / 51N3RG.Y™

When Hasbro told Sunbow to create the cartoon about Jem and the Holograms, Jem’s boyfriend and her rival band the Misfits, they also told Sunbow that Jerrica (Misty) and Jem (M) were the same person that transformed by a hologram from Jerrica’s computer Synergy. Other than the flashing Jemstar earrings, it seems Hasbro had nothing in mind for Synergy -- at least nothing has been revealed to think otherwise.
I believe everything about Synergy was created by Sunbow, from her female alter ego to the computer console unit. We find out that Jerrica’s father created a “Holographic computer designed to be the ultimate audio video entertainment synthesizer” and Jerrica inherited Synergy after Emmett’s death. Jerrica and the Holograms had to keep Synergy a secret, because she was a super computer which could be misused if in the wrong hands. Emmett was unable to submit patents for Synergy to protect his creation before his death. In a later episode, we find out that the female persona was original based on his late wife Jacqui Benton, Jerrica and Kimber’s mother, but he could stand to look at her, so he altered her look.
To stop Eric Raymond’s misuse of her father’s record company, Jerrica used Synergy and the Jemstar earrings to create an alter ego to complete with Eric’s band the Misfits. Besides creating holograms, she could also process records, access credit card accounts, land records, car manufacturer to get car blue prints, and even hack into the Pentagon database – all without any internet or wifi connection.

Similar to the Starlight Girls, Hasbro seemed to take what Sunbow had created and developed a doll of Synergy. Hasbro decided that Synergy would be Jem’s high-tech fairy godmother. Because the Synergy doll has a new fashion different then what she original wore in the series, the doll feels similar to the “New Look” holograms – the doll was even designed by the same designer as the “New Look” Holograms. But like the “New Look” Holograms and Flash’n Sizzle Jem/Jerrica, Synergy’s new redesigned look never appeared in the series.

In the theme of Synergy not being complete because the patents were not submitted, the Jem movie striped her down to a non-functioning robot, which only active when Jerrica took her back to the L.A. area. As Jerrica found her missing parts, in locations Emmett left them for Jerrica to find, Synergy became more animated, and was able to create holograms and manipulate the Jemstar earrings.

       
Jem (1986-1988)
1985 as part of Super Sunday / Super Saturday
Synergy™ / 51N3RG.Y™ Synergy™ / 51N3RG.Y™
5205-08 thru 5205-12
"Truly Outrageous"
5205-01 thru 5205-03
"Starbright"
       
Doll Development
Each doll was given a model number, consisting of the date and the order it was recorded in for that day. Polaroids were used to show the model, and any additional Polaroids showed changed after from the original. They also created an official “confidential” rendering (illustration) approved by the designer and their supervisor. A second larger presentation art illustration was created to get final approval from the board. There was along process of created the head molds, and once the doll was ready to produce a Deco Guide/Paintmaster and for some dolls Rooting Guide were sent to the factor(s) to show exactly how the make-up and hair should look. Hasbro also sent slides to the factor(s) to show what the final doll should look like.
ConfidentialNever intended for pubic domain ConfidentialNever intended for pubic domain

ConfidentialNever intended for pubic domain
Similar to the 1986 Fashions Assortments art

ConfidentialNever intended for pubic domain
Polaroid of Model
from an ebay
(see more here)
Rendering
(by Lyn Fletcher*)
Presentation Art
(by Judith Nelson*)
Prototype Head Molds
(see more here)
ConfidentialNever intended for pubic domain ConfidentialNever intended for pubic domain ConfidentialNever intended for pubic domain same as
produced doll boxes
and Licensing Kit
Deco Guide / Paintmaster
(by designer*)
example is "Ruby Red Jem"/Glitter'n Gold Jem/Jerrica
(see more here)

Rooting Master
example is "1987 Jem/Jerrica"/Flash'n Sizzle Jem/Jerrica
(see more here)

Presentation Models
from an ebay
(see more here)
Box Art
(by Sharon Knettell*)
* = for prototypes, the designer and prototype creator are not always the same person // only known artist, but other artist may have been used. Sharon Knettell was the exclusive artist box art for the 1986 dolls and playsets, Hasbro had other artist manipulating and copying her style for the 1987 boxes to save money, so it is unclear which are specifically her designs. There is no sign of box art being included in one the 1988 doll boxes.
       
Marketing
Besides developing the doll line, having Sunbow develop the cartoon to sell the line, Hasbro also had to develop licensing and promotional material to promote the doll line. The Licensing Kit was developed to give licensees a guide to follow when packaging their licensed Jem product to have a constant look across all categories. The Hasbro Toy Catalogs were produced to show the available products each year to stores and the stores' toy buyers. The doll posters were produced and sold in the packages to show the consumer the other offerings available at retail.
Synergy was not included in November 1986 Licensing Kit update, she may have been feature in a later update. Hasbro 1987 US 1st Quarterly & Media Guide - 4002, Rock 'N Curl Jem™, 4020 Synergy™, 4003 Flash 'N Sizzle Jem™ Hasbro 1987 US Toy Fair Catalog - 4020 Synergy™,  4025 Starlight Girls™
1987 Licensing Kit Update
(see more here)
1987 US 1st Quarterly & Media Guide
(see more here)
1987 Hasbro Toy Catalog
(see more here)
1987 Doll Poster
(see more here)
       
Doll Commercials
1987 Doll Commercials
(see more here)
 
       
Dolls
Because of the demand and the chance for international trade conflicts, Hasbro employed multiple factories to produce the 1986 line. Two factories were responsible for the exact same doll and fashion, which gave us mold and fabric variations between the two factories. Because of less demand in 1987, each doll was only produced in a single factory limiting these variations. Of the 1988 line, the only known doll to be produced was Rockin’ Romance JEM® in very small numbers.
   
  Synergy™
1987 (H44)
4020 ©1986
(see more here)
 
In 2012 Integrity Toys, Inc. released a Hasbro licensed adult collector line called “The JEM AND THE HOLOGRAMS™ Collection” The collection was launched with the 2012 San Diego Comic-Con Exclusive Basic Hollywood Jem™, a first wave of dolls came out in December with Classic Jem™, Jerrica Benton™, Synergy™, Rio Pacheco™. With success of the first wave and 3 more waves which included the original band members for the Holograms, the Misfits and the Stingers in 2013, the licensed deal was expanded to include more exclusive dolls, along with additional band members and friends based on the Hasbro dolls. The collection has grown into included characters that were developed Christy Marx as secondary characters in the cartoon.
  Integrity Toys Jerrica Benton™ 14022 Integrity Toys Synergy™ 14023  
  Synergy™
14023 ©2012
(see more here)
 
   
Unit•E
UNIT:E New York Comic-Con Exlusive In 2011, Synergy got new life in the New York Comic-Con Exclusive Unit•E comic book, set in the future; Synergy referenced Jem along with other toylines from Hasbro’s past. The Unit•E comic book was away to bring some of the less known (or remembered) lines back into the public eye. The final season of Transforms Prime referenced Unit•E, but nothing else has been released of this brand to day.
(see more here)
       
The JEM and the Holograms Comic JEM the Movie!
JEM the Comic Book! #1 JEM the Comic Book! #1 JEM the Movie!(2016?)  
#1 CVR A
3/18/2015
(see more here)
(click image)
October 23, 2015

51N3RG.Y
fabricator - 3D modeled
A.J. Catalano

Property of IDW Publishing, no copyright infringement intended Property of Universal Pictures, no copyright infringement intended
       

Info/History Memorials Fashion Dolls Variations Extra Extra The Show Similar Dolls Links, etc.

Updated: December 5, 2021 6:10 PM ContactUpdatesSite MapSite IndexZip2Top
check the Updates page to see what may have been updated
       
       

JEM®, the Holograms®, the Misfits®, the Stingers™ and all other characters, episodes or songs:
©1985-1988 Hasbro, Inc., ©1985-1988 Sunbow Productions, Inc.©1985-1988 Wild Star Music, Inc., ©1985-1988 Star Wild Music, Inc.

Current:JEM®, JEM & the Holograms®: © Hasbro, Inc.
This site is not affiliated with any copyright holders. This site if for educational purposes only. Any references and/or images of non-JEM doll lines if for opinion purposes only. No images can be used without permission and/or for the purposes of profit. All images, and/or scans are from my person collection, unless other wise stated. Any 3rd party references to information or images on this site must include a link to this site totallyjem.jemmagic.com or parent site jemmagic.com.