TotallyJem! - the TOTALLY Outrageous JEM and the Holograms!

JEM was officially unveiled at the 1986 Toy Fair in New York City -- 1986 February 10th.

Info/History

Memorials

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Holy Truly Outrageous 40th Anniversary, Synergy!

the Toy Book has revealed ...
The Loyal Subjects licensed Jem/Jerrica figure/doll!!!

Glitter'n Gold Jem: Sticker Fun - 1987 Weekly Reader Books - A Golden Book/Western Pub. Co. 2165-1

Glitter'n Gold Jem Sticker Fun Experience
(click GnG Jem)

NEW On

I am Riot!!!

The Original Riot™ Judith Nelson Presentation Illustration

And Rapture!

The Original Rapture™ Judith Nelson Presentation Illustration

The Original Judith Nelson Presentation Illustration
(click Riot to see more of herwork)

JEM Store Signage
(click signage to see more)

JEM and me at NYCC 2011


Samantha Newark speaking voice of JEM at Jemcon2022

Rama Llama Paintmaster on the shores of the Mississippi River in La Cross, Wisconsin looking at the riverboats the Julia Belle Swain and Spirit of Peoria (Rama Llama)

Coming Soon!!! SDCC2022

Desperately Seeking
Rockin' Romance Jem
Desperately Seeking Rockin' Romance Jem 1988 Hasbro
To include on the website
and in a collector's guide book!!!
If you have any leads let me know -- buy at a decent price or maybe even trade for it.
contact me
or any other prototype doll, deco guide, head mold, prototype fashion, etc.

Let Hasbro know we need the complete original soundtrack in stereo!!!
(you have permission to use this image)

Jem the triple-platinum recording artist who never got her fair dues!!!

Let Hasbro & Netflix know we need the 13 more episdoes to complete the 3rd season!!!

Let Hasbro & Netflix know we need 13 more episodes to complete the 3rd season!!!
We need the Entropy storyline, we need Graphix, we need a Minx and a Rapture origin story, plus a hand full of unproduced scrips.
(you have permission to use this image)

some might find irony in my new
web-hosting provider

Hasbro Licensing News - March 1986 Jem and the Holograms, GI Joe, Transformers

The Missing Master Tapes

Licensing Then

Licensing NOW!!!

Diamond Select Toys

Integrity Toys

Super7

Party City

Agua De Cheiro

Polished Lifting
(not officially licensed)

IDW Publishing

Funko

Jem's Pet
Rama Llama

2018 NEW
Wedding KImber & Male

2017 UPDATE
on Ruby Red™ Jem®

Welcome to the Official home of Ruby Red Jem!

JEMstars
JEM Character Bios

1986.2 Alex Couto | Alyx Couto | Entropy

2015 Blaze™

JEM
Jem and the Holograms Ornament!
(Oct 1, 2016)

hallmark.com

The Hasbro Dolls 1986

Jem/Jerrica 4000 1986 -- images from 1986 Hasbro Toy Fair Catalog

The Holograms 4005, Aja, Kimber, and Shana 1986 -- images from 1986 Hasbro Toy Fair Catalog

The Misfits 4010, Pizzazz, Stormer, and Roxy 1986 -- images from 1986 Hasbro Toy Fair Catalog

Rio 4015 1986 -- images from 1986 Hasbro Toy Fair Catalog

The Hasbro Dolls 1987

Glitter'n Gold Jem/Jerrica 4001 and Rio 4016 1987 -- images from 1987 Hasbro Toy Fair Catalog

Rock'n Curl Jem 4002 and Flash'n Sizzle Jem 4003 1987 -- images from 1987 Hasbro Toy Fair Catalog

The Holograms 4005, Aja, Kimber, and Shana 1987 -- images from 1987 Hasbro Toy Fair Catalog

The Holograms 4005, Danse, Video, and Raya 1987 -- images from 1987 Hasbro Toy Fair Catalog

The Misfits 4010, Pizzazz, Stormer, and Roxy 1987 -- images from 1987 Hasbro Toy Fair Catalog

The Misfits 4010, Clash and Jetta 1987 -- images from 1987 Hasbro Toy Fair Catalog

Synergy 4020 1987 -- images from 1987 Hasbro Toy Fair Catalog

The Starlight Girls 4025, Ashley, Krissie, and Banne 1987 -- images from 1987 Hasbro Toy Fair Catalog

The Hasbro Dolls 1988

Rockin' Romance Jem 4004 and American Beauty Jem 4007 -- images from 1988 Hasbro Pre-Toy Fair Catalog

"scented" Hollywood Jem 4009 and "basic" Hollywood Jem 1988 -- images of prototypes and Illustration from Doll Reader Magazine

The Holograms 4005, Regine and Astral -- images from 1988 Hasbro Pre-Toy Fair Catalog

The Misfits 4010, Pizzazz and Gaphix 1988 -- images of prototypes

The Stingers 4012, Riot, Rapture, and Minx 1988 -- images of prototypes

JEM's 35th Anniversary
of the first airing on Super Sunday
October 6, 1985 -- October 6, 2020
Count Down Clock:

JEM's 35th Anniversary
of the Jem dolls line's unveiling
at Toy Fair 1986
February 02, 1986 - February 02, 2021

JEM's 35th Anniversary
of "the Beginning"
extended Jem episode.
April 04, 1986 - April 04, 2021

JEM's 35th Anniversary
of the first "New" Jem episode
"Starbright Part 1- Falling Star."
July 7, 1986 - July 7, 2021

JEM's 35th Anniversary
of the Glitter'n Gold line unveiling
at Toy Fair 1987
February 09, 1987 - February 09, 2022

JEM's 35th Anniversary
of the "Glitter and Gold"
Jem episode.
March 15, 1987 - March 15, 2022

JEM's 35th Anniversary
of the "Talent Search"
Jem episodes. (Raya/Jetta)
Sept. 21, 1987 - Sept. 21, 2022

JEM's 35th Anniversary
of the Hollywood Jem episodes.
Jan. 11-12, 1988 - Jan. 11-12, 2023

JEM's 35th Anniversary
of the "the Stingers" Jem episodes.
Feb. 02-03, 1988 - Feb. 02-03, 2023

JEM's 35th Anniversary
of the "A Father Should Be..."
Jem episodes. (the end)
May 02, 1988 - May 02, 2023

www.integritytoys.com/ jemandtheholograms

JEM is Here!

Integrity Toys Licensing Deal ...

2012

Hollywood Jem™ SDCC 2012

Classic Jem™, Jerrica Benton™, Synergy™ & Rio Pacheco™ November 2012
2013

The Holograms™: Kimber Benton™, Aja Leith™ & Shana Elmsford™ March 2013

The Misfits™: Phyllis "Pizzazz" Gabor™, Roxanne "Roxy" Pelligrini™ & Mary "Stormer" Phillips™ May 2013

The Stingers™: Rory "Riot" Llewelyn™, Ingrid "Minx" Kruger™ & Phoebe "Rapture" Ashe™ September 2013

Continuing after the original Licensing Deal ...

Broadway Magic Jem™ W Club 2013, Glitter'n Gold Jem/Jerrica Benton™ SDCC 2013 & Glitter'n Gold Rio Pacheco™ IT Direct 2013

Who Is He Kissing? Jem™ & Jerrica Benton™ December 2013 & Stage Essentials March 2014
2014

Carmen "Raya" Alonso™, Sheila "Jetta" Burns™ & Maeve "Astral" Eldrich™ March 2014

Constance "Clash" Montgomery™, Vivien "Video" Montgomery™, Giselle "Danse" Dvorak™ & Regine Césaire™ June 2014

In Stitches Jem™ & Phyllis "Pizzazz" Gabor™ IT Direct 2015 - March 2014	Techrat™ W Club 2014 - August 2015

Countess Danielle Du Voisin™ W Club 2014 Upgrade	Rockin' Romance Jem™ SDCC 2014
2015

Lindsey Pierce™ IT Direct 2015	Eric Raymond™ IT Direct 2015

Starstruck Jem™ IT Direct 2015 - Winter 2015	Craig Phillips™ IT Direct 2015 - Winter 2015

Award Night Jem™ W Club 2015 - Early 2016	Twilight In Paris Jericca Benton/Jem™ SDCC 2015

Anthony Julian™ IT Direct 2015 - Fall 2015	Showtime Jem™ SHOPBOP 2015 - October 2015
2016

Sean Harrison™ IT Direct 2016 - Winter 2016	Rock 'N Roll Royalty RIOT LLEWELYN™ IT Direct 2016 May 2016

The Bands Breakup KIMBER BENTON™ IT Direct 2016 June/July 2016	The Bands Breakup Mary "STORMER" Phillips™ IT Direct 2016 Late Summer 2016

Designing Woman Phyllis "PIZZAZZ" Gabor™ IT Direct 2016 June/July 2016	Gwendolyn "Graphix" Snyd™ W Club 2016 - Feb 2017

Phyllis "Pizzazz" Gabor™ Bonus "At The Awards" Dress Roxanne "Roxy" Pelligrini™ Bonus "I'm With Her" Dress Mary "Stormer" Phillips™ Bonus "I'm Okay" Outfit Ingrid "Minx" Kruger™ Bonus "Are You Feeling Alright?" Outfit Phoebe "Rapture" Ashe™ Bonus "Destiny" Outfit IT Direct 2016 Nov 2016
2017

Zipper™ IT Direct 2017 March 2017	Tomorrow Is My Wedding Day KIMBER BENTON™ IT Direct 2017 April 2017

Studio Playset W Club 2017 Fall 2017	Sophisticated Lady JEM®/Jerrica Benton™ IT Direct 2017 June 2017
The End
Encore ...

Glitter ‘n Gold - Aja Leith™ On-Stage Mini-Giftset (Encore-W Club 2017 Exclusive) Winter 2017	Glitter ‘n Gold - Shana Elmsford™ On-Stage Mini-Giftset (Encore-W Club 2017 Exclusive) Winter 2017

This is Farewell JEM™ (Encore-W Club 2017 Exclusive) Winter 2017
A New Beginning

35th Anniversy

Up & Rockin' Jerrica Benton™/JEM™ Flip-Side Gift Set 14105 ©2020 (IT Direct / Sideshow.com Exclusive) Sept 2020	Perfect Match Rio Pacheco™, JEM™ and Riot Llewelyn™ Gift Set 14104 ©2020 (IT Direct / Sideshow.com Exclusive) Oct 2020

I Am A Giant Phyllis “Pizzazz” Gabor™ and Roxanne “Roxy” Pellegrini™ Two-Doll Gift Set 14109 ©2020 (IT Direct / Sideshow.com Exclusive) March 2021

Beat This Aja Leith™ and Shana Elmsford™ Two-Doll Gift Set 14107 ©2020 (IT Direct / Sideshow.com Exclusive) March 2021	She Makes An Impression Kimber Benton™ and Raya Alonso™ Two-Doll Gift Set 141078 ©2020 (IT Direct / Sideshow.com Exclusive) Early Summer 2021

I Like Your Style Mary "Stormer" Phillips™ and Jetta Burns™ Two-Doll Gift Set 14106 ©2020 (IT Direct / Sideshow.com Exclusive) June 2021
Post-35th Anniversy

Roxy Rumbles Roxanne Pelligrini™ Two-Doll Gift Set 14110 ©2021 (IT Direct / Sideshow.com Exclusive) Late Winter 2022	Mind Games Ingrid "Minx" Kruger™ and Phoebe "Rapture" Ashe™ Two-Doll Gift Set 14111 ©2022 (IT Direct / Sideshow.com Exclusive) Late Summer 2022

Mood I'm In: The TV Show Edition 14113 ©2022 (IT Direct) Summer 2022	Music Medley Fashion Pack 14114 ©2022 (IT Direct) Summer 2022
The End
Property of Integrity Toys, no copyright infringement intended

Updated: June 2022

Shout! Factory

JEM is now on DVD!

The Truly Outrageous Complete Series	Season One

October 11, 2011	October 11, 2011

Season Two	Season Three

February 14, 2012	July 10, 2012

Hasbro has reacquired the worldwide distribution rights to the Sunbow Library of Hasbro Classics on May 14, 2008.

Updated: Nov 3, 2011

(see above)

JEM the Comic Book!
(April 2015)

IDWPublishing.com

Get your officially licensed Jem t-shirts at

Everything you need to dress-up like Jem, Pizzazz or Synergy -- officially licensed by Hasbro. spirithalloween.com

Get your officially (USA) licensed Jem t-shirts at welovefine.com
thanks to the first welovefine/Jem contest, many Jem fan made designs are available for purchase.

Congratulations to the Winners! You are Superstars!

Nov 2011 - Get your officially (UK) licensed Jem t-shirts at truffleshuffle.co.uk

Jem The Movie
(October 23, 2015)

jemthemovie.com

Jem @ Comic Cons

JEM @ 2012 San Diego Comic Con

HollywoodJem Integrity Toys - licensed by Hasbro - ©2012 Hasbro

JEM @ 2011 New York Comic Con
& UNIT•E

myself with Jem
at NYCC 2011
with JEM at the 2011 New York Comic Con

see more in Jem's Info/History menu
Jem@Cons drop down window

JEM's Beatin' Beetle
My Dream Car!

JEM's Glitter'n Gold VW

Fun Facts:

"Saturday's Hub premiere of "Jem and the Holograms" (2-5 p.m.) earned significant double-digit growth versus the prior week"
thefutoncritic.com
Jem was the #1 rated cartoon show Nov. 1986 (Nielsen).
2.) G.I. Joe, 3.) Smurfs, 4.) Transformers, 5.)Thundercats
Playthings - June 1987
Jem made over $50 Million her first year. (Not Correct? - unless it's net vs gross) source
1987 - "Hasbro said it had projected sales of $30 million this year, but had only sold $21 million worth of Jem dolls"
LA Times - Aug 22, 1987
The Jem theme went Triple Platunum by Aug. 1987 - over 3,000,000 dolls sold which included the theme song.
LA Times - Nov 9, 1987 - thanks CTD
By Sept. 1988 over 5,000,000 dolls were sold.
looking for source
Jem was voted the 1986 Girls Toy of the Year in Australia
article unknown

Things to see:

TotallyJem! Exclusive:

the JEM Deco Guide, Rooting Master & Paintmaster
1986 JEM Licensing Kit w/1987 update (only known complete set)
Hasbro 1987 US 1st Quarterly & Media Guide (one of two known copies)
Bill Sanders Final Resting Place

Rare and/or Exclusive:

Trade Posters & Ads (many never seen before)
Carleigh Hoff Interview, Portfolio, and Drawings (Exclusive for over 5 years)
Store Catalogs

Rare:

Jem Fan Club 1986
Hasbro Catalogs (first Hasbro 1988 US Pre-Toy Fair Catalog posted on the web)
Italian Topolino(s)
1986 German Leaflets (first on the web)
Spanish Cassette - ¡Gratis! Un Cassette Con Su Historia Y Musica (first on the web)
French/Canadian Cassette - Est-Ce_Moi, Jalousie, L'Univers A Mes Pieds (first on the web)

Lots or rare and exclusive information and database and every click

follow TotallyJem at http://twitter.com

samanthanewark.com
The speaking voice of Jem has a new CD and a new song -- "JEMBOY" :)
Pranceatron Vs. Jem
everything you need to know the dolls and show
Culture Klash
Online interviews with the people who worked on Jem (mp3s here)
Jem Things & Stuff
this site gives you everything
Custom Fashions & Accessories
Dress Like Jem
(thanks phoenixfire_us, from TrulyOutrageousJem group)

webmaster

Awards

March 2002

February 2001

February 2001

Please do not use any images without permission. Most images are from my personal collection, and many are exclusive to this site.

feel free to contact me about in questions or corrections for the site ... or if you have any questions about Jem in general

This site was created on a Mac.

JEMstars - JEM Character Bios
Aja of the Holograms
Aja™ / Aja Leith™
of the Holograms™

	Originally named Kimber but later switching their names, Aja was the second original Hologram. Christy gave her the last name of Leith to name her after Emmett Norman Leith, who created the first three-dimensional hologram 1964 with his coworker Juris Upatnieks. Aja was known as the Asian American Hologram, and even had an episode that explored her Chinese heritage. I have a strong suspicion that her Asian American nationality was an afterthought, because the doll mold does not necessarily have Asian features. I have a feeling Hasbro decided to consider her Asian American after the addition of the third African American Hologram. Other than her Chinese heritage, tom-boy personality and being mechanically inclined her character was not really explored. Aja was the last of the original Holograms to find a boyfriend, and he had a conflict of interest. Craig left Aja, and late in the series she finally found out that Craig was Stormer’s brother after thinking they were man and wife. Aja was the guitarist for the Holograms. With the exception of one promotional image with her on drums, she played guitar. The doll Carvin V220 “Star” style guitar only had 3 strings, so closest to a 4 string bass guitar. She original appeared playing Pizzazz’s guitar; her guitar was switched to the match the doll in the Starbright episodes. Aja was released as a 1987 2nd issue “New Look” Hologram, but the new fashion never appeared in the series.
Early concepts Jade became Aja from an unnamed source (see more here)

Jem (1986-1988) 1985 as part of Super Sunday / Super Saturday


5205-08 thru 5205-12 "Truly Outrageous"

5205-01 thru 5205-03 "Starbright"

Doll Development
Each doll was given a model number, consisting of the date and the order it was recorded in for that day. Polaroids were used to show the model, and any additional Polaroids showed changed after from the original. They also created an official “confidential” rendering (illustration) approved by the designer and their supervisor. A second larger presentation art illustration was created to get final approval from the board. There was along process of created the head molds, and once the doll was ready to produce a Deco Guide/Paintmaster and for some dolls Rooting Guide were sent to the factor(s) to show exactly how the make-up and hair should look. Hasbro also sent slides to the factor(s) to show what the final doll should look like.
		Similar to the 1986 Fashions Assortments art
Polaroid of Model from an ebay (see more here)	Rendering (by Lyn Fletcher*)	Presentation Art (by Judith Nelson*)	Prototype Head Molds (see more here)
			same as produced doll boxes and Licensing Kit
Deco Guide / Paintmaster (by designer*) (see more here)	Rooting Master (see more here)	Presentation Models from an ebay (see more here)	Box Art (by Sharon Knettell*)
* = for prototypes, the designer and prototype creator are not always the same person // only known artist, but other artist may have been used. Sharon Knettell was the exclusive artist box art for the 1986 dolls and playsets, Hasbro had other artist manipulating and copying her style for the 1987 boxes to save money, so it is unclear which are specifically her designs. There is no sign of box art being included in one the 1988 doll boxes.

Marketing
Besides developing the doll line, having Sunbow develop the cartoon to sell the line, Hasbro also had to develop licensing and promotional material to promote the doll line. The Licensing Kit was developed to give licensees a guide to follow when packaging their licensed Jem product to have a constant look across all categories. The Hasbro Toy Catalogs were produced to show the available products each year to stores and the stores' toy buyers. The doll posters were produced and sold in the packages to show the consumer the other offerings available at retail.

1986 Licensing Kit (see more here)		1986 Hasbro Toy Catalog (see more here)	1986 Doll Poster (see more here)
The “New Look” Holograms were excluded from the November 1986 Licensing Kit update, more than likely a later update was released to include the “New Look” Holograms along with the new band members. The “New Look” Kimber and “New Look” Aja illustrations were featured on multiple Family Home Entertainment VHS Releases.
1987 Licensing Kit Update (see more here)		1987 Hasbro Toy Catalog (see more here)	1987 Doll Poster (see more here)
The band members of the Holograms and the Misfits were being discontinued in 1988, only the “friends of the Holograms” and “friends of the Misfits” were going to be offered in 1988. Hasbro felt the non-band members gave more diversity to themes and play for Jem. After slow Misfits sales in 1987, Hasbro decided to pull the Misfits all together, which included a new design for Pizzazz, a new friend of the Misfits Graphix and rumored Clash with longer hair.

Doll Commercials
1985/1986 Doll Commercials (see more here)
1987 Doll Commercials (see more here)

Dolls
Because of the demand and the chance for international trade conflicts, Hasbro employed multiple factories to produce the 1986 line. Two factories were responsible for the exact same doll and fashion, which gave us mold and fabric variations between the two factories. Because of less demand in 1987, each doll was only produced in a single factory limiting these variations. Of the 1988 line, the only known doll to be produced was Rockin’ Romance JEM® in very small numbers.
		Not currently in my collection	Not currently in my collection
Aja™ of the Holograms™ 1986 (H32) 4201/4005 ©1985 (see more here)		Aja™ of the Holograms™ 1986 (H44) 4201/4005 ©1985 (see more here)
		Not currently in my collection	Not currently in my collection
Aja™ De Las Holograms™ 1986 - Made in Spain 630305 0286 (see more here)		Aja™ De Las Holograms™ 1986 - Made in Mexico ???? (see more here)
		Aja was not offered in the 1988 Holograms doll assortment.
Aja™ of the Holograms™ 1987 (H44) 4201/4005 ©1986 (see more here)
In 2012 Integrity Toys, Inc. released a Hasbro licensed adult collector line called “The JEM AND THE HOLOGRAMS™ Collection” The collection was launched with the 2012 San Diego Comic Con Exclusive Basic Hollywood Jem™, a first wave of dolls came out in December with Classic Jem™, Jerrica Benton™, Synergy™, Rio Pacheco™. With success of the first wave and 3 more waves which included the original band members for the Holograms, the Misfits and the Stingers in 2013, the licensed deal was expanded to include more exclusive dolls, along with additional band members and friends based on the Hasbro dolls. The collection has grown into included characters that were developed Christy Marx as secondary characters in the cartoon.

	Aja Leith™ 14027 ©2012 (see more here)

	The Holograms Stage Essentials (2013 IT Direct Exclusive) 14054 ©2013 (see more here)

Glitter ‘n Gold Aja Leith™ On-Stage Mini-Giftset (Encore-W Club 2017 Exclusive) 14099 ©2017 (see more here)		Beat This Aja Leith™ and Shana Elmsford™ Two-Doll Gift Set 14107 ©2020


The JEM and the Holograms Comic		JEM the Movie!

#1 CVR A 3/18/2015 (see more here)	(click image)	October 23, 2015	played by: Hayley Kiyoko
Property of IDW Publishing, no copyright infringement intended		Property of Universal Pictures, no copyright infringement intended

Updated: January 19, 2022 5:51 PM

Contact • Updates • Site Map • Site Index • Zip2Top

check the Updates page to see what may have been updated

JEM^®, the Holograms^®, the Misfits^®, the Stingers™ and all other characters, episodes or songs:
©1985-1988 Hasbro, Inc., ©1985-1988 Sunbow Productions, Inc.©1985-1988 Wild Star Music, Inc., ©1985-1988 Star Wild Music, Inc.

Current:JEM^®, JEM & the Holograms^®: © Hasbro, Inc.
This site is not affiliated with any copyright holders. This site if for educational purposes only. Any references and/or images of non-JEM doll lines if for opinion purposes only. No images can be used without permission and/or for the purposes of profit. All images, and/or scans are from my person collection, unless other wise stated. Any 3rd party references to information or images on this site must include a link to this site totallyjem.jemmagic.com or parent site jemmagic.com.