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Image credit The Loyal Subjects |
Jem Deluxe Album
coming November 28, 2025,
with 2 new reimagined songs!!! |
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Holy Truly Outrageous 40th Anniversary, Synergy! |
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Glitter'n Gold Jem Sticker Fun Experience
(click GnG Jem) |
NEW On 
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I am Riot!!! & Rapture!
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The Original
Presentation Illustration |
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JEM Store Signage
(click signage to see more)
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JEM and me
at NYCC 2011 |
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Britta Phillips singing voice of JEM, Samantha Newark speaking voice of JEM, & Joelle Dunn 1987 Rebrand voice of JEM
at Jemcon2024 |
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Coming Soon!!! SDCC2022

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Desperately Seeking
Rockin' Romance Jem

To include on the website
and in a collector's guide book!!!
If you have any leads let me know -- buy at a decent price or maybe even trade for it.
contact me
or any other prototype doll, deco guide, head mold, prototype fashion, etc.
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Let Hasbro know we need the complete original soundtrack in stereo!!!
(you have permission to use this image)
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Jem the triple-platinum recording artist who never got her fair dues!!!
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Let Hasbro & Netflix know we need 13 more episodes to complete the 3rd season!!!
We need the Entropy storyline, we need Graphix, we need a Minx and a Rapture origin story, plus a hand full of unproduced scrips.
(you have permission to use this image)
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some might find irony in my new
web-hosting provider

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The Missing Master Tapes

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Licensing |
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Jem's Pet
Rama Llama |
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Wedding KImber & Male |
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Ruby Red™ Jem® |
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JEMstars
JEM Character Bios
1985 Jem/Jerrica
Benton™ | Kimber
Benton™ | Aja Leith™ | Shana Elmsford™ | Rio Pacheco™ | Roxanne
"Roxy" Pelligrini™ | Mary
"Stormer" Phillips™ | Phyllis
"Pizzazz" Gabor™ | Eric Raymond™ | Mrs. Bailey™ | Synergy™ | Howard
Sands™ | Zipper™ | Countess
Danielle Du Voisin™ | Lindsey
"Lin-Z" Pierce™ | Anthony
Julian™ | The
Starlight Girls™
1986 Vivien
"Video" Montgomery™ | Constance
"Clash" Montgomery™ | Jeff Wright™ | Harvey
Gabor™ | Shawn Harrison™ | Giselle
"Danse" Dvorak™ | Techrat™
1986.2 Alex Couto | Alyx Couto | Entropy
1987 Carmen "Raya"
Alonso™ | Craig Phillips™ | Sheila
"Jetta" Burns™ | Harriet
Horn™ | Emmett
Benton™ | Jacqui
Benton™
1988 Rory "Riot"
Llewelyn™ | Ingrid "Minx"
Kruger™ | Phoebe
"Rapture" Ashe™ | Maeve
"Astral" Eldrich™ | Regine
Césaire™ Gwendolyn
"Graphix" Snyd™ | Rama Llama
2015 Blaze™ |
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JEM
Jem and the Holograms Ornament!
(Oct 1, 2016)
hallmark.com |
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The Hasbro Dolls 1986 |
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The Hasbro Dolls 1987 |

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The Hasbro Dolls 1988 |
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JEM's
40th Anniversary
of the first airing on Super Sunday
November 3, 1985 -- November 3, 2025 |
JEM's
40th Anniversary
of the Jem
dolls line's unveiling
at Toy Fair 1986
February 02, 1986 - February 02, 2026 |
JEM's
40th Anniversary
of "the
Beginning"
extended Jem episode.
April 04, 1986 - April 04, 2026 |
JEM's
40th Anniversary
of the first "New" Jem
episode
"Starbright Part 1- Falling Star."
July 7, 1986 - July 7, 2026 |
JEM's
40th Anniversary
of the Glitter'n Gold line unveiling
at Toy Fair 1987
February 09, 1987 - February 09, 2026 |
JEM's
40th Anniversary
of the "Glitter and Gold"
Jem episode.
March 15, 1987 - March 15, 2027 |
JEM's
40th Anniversary
of the "Talent Search"
Jem episodes. (Raya/Jetta)
Sept. 21, 1987 - Sept. 21, 2027 |
JEM's
40th Anniversary
of the Hollywood Jem episodes.
Jan. 11-12, 1988 - Jan. 11-12, 2028 |
JEM's
40th Anniversary
of the "the Stingers" Jem episodes.
Feb. 02-03, 1988 - Feb. 02-03, 2028 |
JEM's
40th Anniversary
of the "A Father Should Be..."
Jem episodes. (the end)
May 02, 1988 - May 02, 2028 |
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Jem @ Comic Cons |
JEM
@ 2012 San Diego Comic-Con |
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JEM
@ 2011 New York Comic-Con
& UNIT•E |
myself with Jem
at NYCC 2011
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see more in Jem's Info/History menu
Jem@Cons drop down window |
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JEM's Beatin' Beetle
My Dream Car! |
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JEM's Glitter'n Gold VW |
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Fun
Facts:
- "Saturday's
Hub premiere of "Jem and the Holograms" (2-5 p.m.)
earned significant double-digit growth versus the prior
week"
thefutoncritic.com
- Jem was the #1 rated cartoon show Nov. 1986 (Nielsen).
2.) G.I. Joe, 3.) Smurfs, 4.) Transformers,
5.)Thundercats
Playthings - June 1987
- Jem made over $50 Million her first year. (Not Correct? - unless it's net vs gross) source
- 1987 - "Hasbro said it had projected sales of $30
million this year, but had only sold $21 million worth of
Jem dolls"
LA Times - Aug 22, 1987
- The Jem theme went Triple Platunum by Aug. 1987 - over
3,000,000 dolls sold which included the theme song.
LA Times - Nov 9, 1987 - thanks CTD
- By Sept. 1988 over 5,000,000 dolls were sold.
looking for source
- Jem was voted the 1986 Girls Toy of the Year in Australia
article unknown
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Things
to see:
TotallyJem! Exclusive:
Rare and/or Exclusive:
Rare:
Lots or rare and exclusive information and database and
every click |
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webmaster |
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Awards |
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March 2002 |
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February 2001 |
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February 2001 |
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Please do not use any images
without permission. Most images are from my personal collection,
and many are exclusive to this site. |
feel free to contact me about in questions or corrections for the site ... or if you have any questions about Jem in general |
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This site was created on a Mac. |
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JEMstars - JEM Character Bios

Stormer™ / Mary "Stormer"
Phillips™
of the Misfits™
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Mary "Stormer" Phillips was originally named Roxy. The name Stormer was the madden name of one of the Hasbro employees from the Marketing Department. Stormer never seemed to be a good fit for the Misfits. She usually went along with Pizzazz and Roxy, but sometimes she would go behind their back and do the right thing. Her struggle with her band escalated to point where she left the Misfits and ended up recording an album with Kimber of the Holograms. Little is known about her family, other than her brother Craig Phillips plays drums.
In the opening credits she plays guitar, and a few times in the first episodes, but she was the Misfits keyboardist – playing a keytar. The doll was released with Roland G-707 guitar, which Hasbro put the straps on the bottom of instead of the top so the doll is holding the guitar upside down. It was 6 tuning pegs as if it was a regular guitar, but only 5 strings.
Stormer is the most loved Misfit, and might be the most loved character of the series. |
Early concepts
Roxy
became Stormer
from an unnamed source
(see more here) |
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Jem (1986-1988)
1985 as part of Super Sunday / Super Saturday |
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5205-08 thru 5205-12 "Truly
Outrageous" |
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5205-01 thru 5205-03 "Starbright" |
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Doll Development |
Each doll was given a model number, consisting
of the date and the order it was recorded in for that
day. Polaroids were used to show the model, and any additional
Polaroids showed changed after from the original. They
also created an official “confidential” rendering
(illustration) approved by the designer and their supervisor.
A second larger presentation art illustration was created
to get final approval from the board. There was along
process of created the head molds, and once the doll was
ready to produce a Deco Guide/Paintmaster and for some
dolls Rooting Guide were sent to the factor(s) to show
exactly how the make-up and hair should look. Hasbro also
sent slides to the factor(s) to show what the final doll
should look like. |
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Similar to the 1986
Fashions Assortments art
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Polaroid of Model
from an ebay
(see more here) |
Rendering
(by Lyn Fletcher*) |
Presentation Art
(by Judith Nelson*) |
Prototype Head Molds
(see
more here) |
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same as
produced doll boxes
and Licensing Kit |
Deco Guide / Paintmaster
(by designer*) (see
more here) |
Rooting Master (see
more here) |
Presentation Models
from an ebay
(see more here) |
Box Art
(by Sharon Knettell*) |
* = for prototypes, the designer
and prototype creator are not always the same person //
only known artist, but other artist may have been used.
Sharon Knettell was the exclusive artist box art for the
1986 dolls and playsets, Hasbro had other artist manipulating
and copying her style for the 1987 boxes to save money,
so it is unclear which are specifically her designs. There
is no sign of box art being included in one the 1988 doll
boxes. |
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Marketing |
Besides developing the doll line, having
Sunbow develop the cartoon to sell the line, Hasbro also
had to develop licensing and promotional material to promote
the doll line. The Licensing Kit was developed to give
licensees a guide to follow when packaging their licensed
Jem product to have a constant look across all categories.
The Hasbro Toy Catalogs were produced to show the available
products each year to stores and the stores' toy buyers.
The doll posters were produced and sold in the packages
to show the consumer the other offerings available at
retail. |
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1986 Licensing Kit
(see
more here) |
1986 Hasbro
Toy Catalog (see
more here) |
1986 Doll Poster
(see
more here) |
Pizzazz, Roxy and Stormer were
not include in November 1986 Licensing Kit update, more
than likely they would not have been included in a later
updated because there was no significant change to the
dolls. |
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1987 Licensing Kit Update
(see
more here) |
1987 Hasbro Toy Catalog
(see
more here) |
1987 Doll Poster
(see
more here) |
The band members of the Holograms and the
Misfits were being discontinued in 1988, only the “friends
of the Holograms” and “friends of the Misfits”
were going to be offered in 1988. Hasbro felt the non-band
members gave more diversity to themes and play for Jem.
After slow Misfits sales in 1987, Hasbro decided to
pull the Misfits all together, which included a new design
for Pizzazz, a new friend of the Misfits Graphix and rumored
Clash with longer hair. |
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Doll Commercials |
1985/1986 Doll Commercials
(see
more here) |
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1987 Doll Commercials
(see
more here) |
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Dolls |
Because of the demand and the chance for international trade conflicts, Hasbro employed multiple factories to produce the 1986 line. Two factories were responsible for the exact same doll and fashion, which gave us mold and fabric variations between the two factories. Because of less demand in 1987, each doll was only produced in a single factory limiting these variations. Of the 1988 line, the only known doll to be produced was Rockin’ Romance JEM® in very small numbers. |
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Not currently in
my collection |
Not currently in
my collection |
Stormer™ of the
Misfits™
1986 (H22) 4205/4010 ©1985
(see more here)
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Stormer™ of the
Misfits™
1986 (H32)
4205/4010 ©1985
(see more here) |
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Not currently in
my collection |
Not currently in
my collection |
Stormer™ De Las
Misfits™
1986 - Made in Spain 630605 0286
(see more here) |
Stormer™ De Las
Misfits™
1986 - Made in Mexico ????
(see more here) |
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Stormer was not offered
in the 1988 Misfits doll assortment. |
Stormer™ of the
Misfits™
1987 (H44)
4205/4010 ©1986
(see more here) |
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In 2012 Integrity Toys, Inc. released a
Hasbro licensed adult collector line called “The
JEM AND THE HOLOGRAMS™ Collection” The collection
was launched with the 2012 San Diego Comic-Con Exclusive
Basic Hollywood Jem™, a first wave of dolls came
out in December with Classic Jem™, Jerrica Benton™,
Synergy™, Rio Pacheco™. With success of the
first wave and 3 more waves which included the original
band members for the Holograms, the Misfits and the Stingers
in 2013, the licensed deal was expanded to include more
exclusive dolls, along with additional band members and
friends based on the Hasbro dolls. The collection has
grown into included characters that were developed Christy
Marx as secondary characters in the cartoon. |
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Mary "Stormer"
Phillips™
14033 ©2013
(see more here) |
On Stage - The Bands Breakup
Mary "STORMER" Phillips™
(2016
IT Direct Exclusive) 14068 ©2016
(see more here) |
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MARY "STORMER" PHILLIPS
Dressed Doll / Bonus "I'M OKAY" Outfit
(2016
IT Direct Exclusive)
14033a ©2013
(see more here) |
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The Misifts Stage Essentials
(2013 IT Direct Exclusive) 14055
©2013
(see more here) |
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I Like Your Style
Mary "Stormer" Phillips™ and Jetta Burns™ Two-Doll Gift Set
14106 ©2020 |
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The JEM and the Holograms Comic |
JEM the Movie! |
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This Misfits made an appearance in an extra scene at the end of the movie |
#1 CVR A
3/18/2015
(see
more here) |
(click image) |
October 23, 2015 |
played by:
Katie Findlay |
Property of IDW
Publishing, no copyright infringement intended |
Property of Universal
Pictures, no copyright infringement intended |
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Updated:
January 19, 2022 5:44 PM
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Contact
• Updates • Site
Map • Site Index •
Zip2Top |
check
the Updates page to see what may
have been updated |
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JEM®,
the Holograms®, the Misfits®, the
Stingers™ and all other characters, episodes or songs:
©1985-1988 Hasbro,
Inc., ©1985-1988 Sunbow Productions, Inc.©1985-1988
Wild Star Music, Inc., ©1985-1988 Star Wild Music, Inc.
Current:JEM®, JEM & the Holograms®:
© Hasbro, Inc.
This site is not affiliated with any copyright holders. This
site if for educational purposes only. Any references and/or images
of non-JEM doll lines if for opinion purposes only. No images can
be used without permission and/or for the purposes of profit. All
images, and/or scans are from my person collection, unless other
wise stated. Any 3rd party references to information or images on
this site must include a link to this site totallyjem.jemmagic.com
or parent site jemmagic.com. |
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