JEM was officially unveiled at the 1986 Toy Fair in New York City -- 1986 February 10th.
Jem then and now!
Info/History Memorials Fashion Dolls Variations Extra Extra The Show Similar Dolls Links, etc.
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JEM2023

Grey's Anatomy star and photographer Brad Everett Young was one of our own. Love him or hate him, he was the founder of “Jem’s Space” on myspace.com. He shared some great photography of Jem dolls, fashions, and prototypes. The information was not always correct, because his main source didn’t really have a connection to the Jem line. He is a devastating loss to the Jem community.

 
Jem and the Holograms: Truly Outrageous Comic Collection
Jem and the Holograms: Truly Outrageous Comic Collection
The Encore Era
Coming to Kickstarter
in November 2025 

backerkit.com | kickstarter.com
Jem and the Holgrams 12 Fashion Doll Classic Jem Walmart Exclusive
Jem and the Holgrams 12 Fashion Doll Classic Jem Walmart Exclusive
Image credit The Loyal Subjects
Jem Deluxe Album
coming November 28, 2025,
with 2 new reimagined songs!!!
Jem Deluxe Album coming November 28, 2025, with 2 new reimaged songs!!!
1985-2025 JEM 40 Truly Outrageous Years!
JEM2023
Holy Truly Outrageous 40th Anniversary, Synergy!
the Toy Book has revealed ... The Loyal Subjects licensed Jem/Jerrica figure/doll!!!
Funko JEM and the Holograms - JEM
Jem and The Holograms Exclusive Card Holder and Bookbag
Cromy Colecciones Ladies Pack Vol. II
Glitter'n Gold Jem: Sticker Fun - 1987 Weekly Reader Books - A Golden Book/Western Pub. Co. 2165-1
Glitter'n Gold Jem Sticker Fun Experience
(click GnG Jem)

NEW On

I am Riot!!! & Rapture!
The Original Riot™ Judith Nelson Presentation Illustration The Original Rapture™ Judith Nelson Presentation Illustration
The Original
Presentation Illustration
The Original Presentation Illustration The Original Presentation Illustration
The Original Presentation Illustration The Original Presentation Illustration

4' JEM Sign P/N182243.00A
JEM Store Signage
(click signage to see more)

JEM and me
at NYCC 2011
with JEM at the 2011 New York Comic-Con
Britta Phillips singing voice of JEM, Samantha Newark speaking voice of JEM, & Joelle Dunn 1987 Rebrand voice of JEM at Jemcon2024
Samantha Newark speaking voice of Jem as Jem at Jemcon2022
 

JEM and Pizzazz action figures!
Coming Soon!!! SDCC2022
Super7 SDCC JEM
 

Desperately Seeking
Rockin' Romance Jem
Desperately Seeking Rockin' Romance Jem 1988 Hasbro
To include on the website
and in a collector's guide book!!!
If you have any leads let me know -- buy at a decent price or maybe even trade for it.
contact me
or any other prototype doll, deco guide, head mold, prototype fashion, etc.

 
Let Hasbro know we need the complete original soundtrack in stereo!!!
Let Hasbro know we need the complete original soundtrack in stereo!!!
(you have permission to use this image)
Let Hasbro know we need the complete original soundtrack in stereo!!!
Jem the triple-platinum recording artist who never got her fair dues!!!
Let Hasbro & Netflix know we need the 13 more episdoes to complete the 3rd season!!!
Let Hasbro & Netflix know we need 13 more episodes to complete the 3rd season!!!
We need the Entropy storyline, we need Graphix, we need a Minx and a Rapture origin story, plus a hand full of unproduced scrips.
(you have permission to use this image)

some might find irony in my new
web-hosting provider

Let Hasbro & Netflix know we need the 13 more episdoes to complete the 3rd season!!!


Hasbro Licensing News - March 1986 Jem and the Holograms, GI Joe, Transformers


Hasbro Licensing News - March 1986 Jem and the Holograms, GI Joe, Transformers


The Missing Master Tapes
the JEM Master Tapes


Hasbro Licensing News - March 1986 Jem and the Holograms, GI Joe, Transformers

Licensing
Hasbro Licensing News - March 1986 Jem and the Holograms, GI Joe, Transformers
Hasbro Licensing News - March 1986 Jem and the Holograms, GI Joe, Transformers
Jem's Pet
Rama Llama
Rama Llama Jem's Pet
Wedding KImber & Male
Wedding KImber & Male!!!

Ruby Red™ Jem®
Welcome to the Official home of Ruby Red Jem!

Hey Look it's Jem, Hollywood Jem ...

Jem 2.0

35 Years of JEM! 1985-2020

JEMstars
JEM Character Bios

1985 Jem/Jerrica Benton™ | Kimber Benton™ | Aja Leith™ | Shana Elmsford™ | Rio Pacheco™ | Roxanne "Roxy" Pelligrini™ | Mary "Stormer" Phillips™ | Phyllis "Pizzazz" Gabor™ | Eric Raymond™ | Mrs. Bailey™ | Synergy™ | Howard Sands™ | Zipper™ | Countess Danielle Du Voisin™ | Lindsey "Lin-Z" Pierce™ | Anthony Julian™ | The Starlight Girls™

1986 Vivien "Video" Montgomery™ | Constance "Clash" Montgomery™ | Jeff Wright™ | Harvey Gabor™ | Shawn Harrison™ | Giselle "Danse" Dvorak™ | Techrat™

1986.2 Alex Couto | Alyx Couto | Entropy

1987 Carmen "Raya" Alonso™ | Craig Phillips™ | Sheila "Jetta" Burns™ | Harriet Horn™ | Emmett Benton™ | Jacqui Benton™

1988 Rory "Riot" Llewelyn™ | Ingrid "Minx" Kruger™ | Phoebe "Rapture" Ashe™ | Maeve "Astral" Eldrich™ | Regine Césaire™ Gwendolyn "Graphix" Snyd™ | Rama Llama

2015 Blaze™


JEM
Jem and the Holograms Ornament!
(Oct 1, 2016)
JEM the Comic Book!(April 2015)
hallmark.com

The Hasbro Dolls 1986
Jem/Jerrica 4000 1986 -- images from 1986 Hasbro Toy Fair Catalog
The Holograms 4005, Aja, Kimber, and Shana 1986 -- images from 1986 Hasbro Toy Fair Catalog
The Misfits 4010, Pizzazz, Stormer, and Roxy 1986 -- images from 1986 Hasbro Toy Fair Catalog
Rio 4015 1986 -- images from 1986 Hasbro Toy Fair Catalog
The Hasbro Dolls 1987
Glitter'n Gold Jem/Jerrica 4001 and Rio 4016 1987 -- images from 1987 Hasbro Toy Fair Catalog
Rock'n Curl Jem 4002 and Flash'n Sizzle Jem 4003 1987 -- images from 1987 Hasbro Toy Fair Catalog
The Holograms 4005, Aja, Kimber, and Shana 1987 -- images from 1987 Hasbro Toy Fair Catalog
The Holograms 4005, Danse, Video, and Raya 1987 -- images from 1987 Hasbro Toy Fair Catalog
The Misfits 4010, Pizzazz, Stormer, and Roxy 1987 -- images from 1987 Hasbro Toy Fair Catalog
The Misfits 4010, Clash and Jetta 1987 -- images from 1987 Hasbro Toy Fair Catalog
Synergy 4020 1987 -- images from 1987 Hasbro Toy Fair Catalog
The Starlight Girls 4025, Ashley, Krissie, and Banne 1987 -- images from 1987 Hasbro Toy Fair Catalog
The Hasbro Dolls 1988
Rockin' Romance Jem 4004 and American Beauty Jem 4007 -- images from 1988 Hasbro Pre-Toy Fair Catalog
"scented" Hollywood Jem 4009 and "basic" Hollywood Jem 1988 -- images of prototypes and Illustration from Doll Reader Magazine
The Holograms 4005, Regine and Astral -- images from 1988 Hasbro Pre-Toy Fair Catalog
The Misfits 4010, Pizzazz and Gaphix 1988 -- images of prototypes
The Stingers 4012, Riot, Rapture, and Minx 1988 -- images of prototypes

JEM's 40th Anniversary
of the first airing on Super Sunday
November 3, 1985 -- November 3, 2025
JEM's 40th Anniversary
of the Jem dolls line's unveiling
at Toy Fair 1986
February 02, 1986 - February 02, 2026
JEM's 40th Anniversary
of "the Beginning"
extended Jem episode.
April 04, 1986 - April 04, 2026
JEM's 40th Anniversary
of the first "New" Jem episode
"Starbright Part 1- Falling Star."
July 7, 1986 - July 7, 2026
JEM's 40th Anniversary
of the Glitter'n Gold line unveiling
at Toy Fair 1987
February 09, 1987 - February 09, 2026
JEM's 40th Anniversary
of the "Glitter and Gold"
Jem episode.
March 15, 1987 - March 15, 2027
JEM's 40th Anniversary
of the "Talent Search"
Jem episodes. (Raya/Jetta)
Sept. 21, 1987 - Sept. 21, 2027
JEM's 40th Anniversary
of the Hollywood Jem episodes.
Jan. 11-12, 1988 - Jan. 11-12, 2028
JEM's 40th Anniversary
of the "the Stingers" Jem episodes.
Feb. 02-03, 1988 - Feb. 02-03, 2028
JEM's 40th Anniversary
of the "A Father Should Be..."
Jem episodes. (the end)
May 02, 1988 - May 02, 2028

JEM on tubi

Jem @ Comic Cons
JEM @ 2012 San Diego Comic-Con
HollywoodJem Integrity Toys - licensed by Hasbro -  ©2012 Hasbro
JEM @ 2011 New York Comic-Con
& UNIT•E

myself with Jem
at NYCC 2011
with JEM at the 2011 New York Comic-Con
see more in Jem's Info/History menu
Jem@Cons drop down window

JEM's Beatin' Beetle
My Dream Car!
JEM's Beatin' Beetle - My Dream Car!
JEM's Glitter'n Gold VW
JEM's Beatin' Beetle - My Dream Car!

Fun Facts:

  • "Saturday's Hub premiere of "Jem and the Holograms" (2-5 p.m.) earned significant double-digit growth versus the prior week"
    thefutoncritic.com
  • Jem was the #1 rated cartoon show Nov. 1986 (Nielsen).
    2.) G.I. Joe, 3.) Smurfs, 4.) Transformers, 5.)Thundercats
    Playthings - June 1987
  • Jem made over $50 Million her first year. (Not Correct? - unless it's net vs gross) source
  • 1987 - "Hasbro said it had projected sales of $30 million this year, but had only sold $21 million worth of Jem dolls"
    LA Times - Aug 22, 1987
  • The Jem theme went Triple Platunum by Aug. 1987 - over 3,000,000 dolls sold which included the theme song.
    LA Times - Nov 9, 1987 - thanks CTD
  • By Sept. 1988 over 5,000,000 dolls were sold.
    looking for source
  • Jem was voted the 1986 Girls Toy of the Year in Australia
    article unknown

Things to see:

TotallyJem! Exclusive:

Rare and/or Exclusive:

Rare:

Lots or rare and exclusive information and database and every click


webmaster


Awards
March 2002
the She makes an impression's Site of the month for Feb. 2001!
February 2001
Awarded 19th Feb. 2000
February 2001
get the latest TotallyJem! Bulletins on Myspace.com follow TotallyJem! on twitter.com
Please do not use any images without permission. Most images are from my personal collection, and many are exclusive to this site.
feel free to contact me about in questions or corrections for the site ... or if you have any questions about Jem in general
This site was created on a Mac.

JEM vs. Moondreamers (Hasbro 1987)

The Moondreamers where part of My Little Pony and Friends, with glow in the dark hair.
 

To me, they have always looked like a smaller version of Jem. With the same types of hair colors and styles, the fabrics, and the clothing design. Moondreamers came out in 1987, Jem's second year. Dolls where planned for 1988, but like Jem the line was dropped.

In 2003, I told a Hasbro employee that these dolls look like smaller versions of Jem, and that I wondered if they where some type of unused Jem dolls, she said it could be likely since the same people worked on both lines.

I learned that one Girls' Hard designer created a majority of the Moondreamers and Starfinders. And Girls' Soft designer took the designs and prototyped the Moondrearmers fashions -- this designer was especially skilled with smaller scale clothing. (source)

Glizy Gleamer seems very similar to a Jem/Jerrica doll and feels a little like varation on Amerian Beauty Jem to me.

Glizy Gleamer 1988 (unproduced)
 

correction/information from the Facebook Comments feed below:

Stefanie Clark Eskander · Sr. Staff Designer at Spin Master
"Interesting insights into Moondreamers, but incorrect info about them having anything to do with Jem. I was a designer on both Jem & Moondreamers, and they were totally separate. I designed the unproduced 1988 dolls (except Sunsparklers & Sunfinders). While it's probably true that there was a single sewer (samplemaker) who made the prototypes for these little dolls, they were not designed by that person or persons, just sewed.

I think one of the reasons that they might look similar to Jem, was because of the hairstyles, fashions, and colors of the day. This WAS the 80s, after all, LOL!"

October 18 at 5:28pm

 
Update: as of October 20, 2011 Hasbro has updated the Moondreamer trademark.
Word Mark MOONDREAMERS
Goods and Services IC 028. US 022 023 038 050. G & S: Dolls, doll clothing and doll accessories; plush toys; stuffed toys; plastic and vinyl toy figures
Serial Number 85451707
Filing Date October 20, 2011
   
They also trademarked Little Dreamer, which might indicate a new direction they might be going with this brand.
Word Mark LITTLE DREAMER
Goods and Services IC 028. US 022 023 038 050. G & S: Dolls, doll clothing and doll accessories; plush toys; stuffed toys; plastic and vinyl toy figures
Serial Number 85451709
Filing Date October 20, 2011
 
The Moondreamers where produced in 1987, and have a smaller version of the 1987 Jem box. Like Jem the 1988 line was unproduced.
Whimzee
Moondreamer
Startiste
Moondreamer
Sparky Dreamer
Moondreamer
Crystal Starr
Moondreamer
Similar colors as Regine Similar two color hair as Astral A cross between Pizzazz and Roxy's hair Similar to Rock'n Curl Jem
1987 produced   1987 produced 1987 produced
1988 unproduced 1988 unproduced 1988 unproduced 1988 unproduced
       
Nightingale
Moondreamer
Moondust
Moondreamer
Glizy Gleamer
Moondreamer
Bucky Buckaroo
Moondreamer
Kimber's color, Video's hair style...musical note on cheek Similar hair style to Shana Jem look-a-like  
      1987 produced
1988 unproduced 1988 unproduced 1988 unproduced  
       
 

The Twilight Team came with a doll and vehicle.

The main bad girl was Evil Scowlene

Dream Gazer
Moondreamer
Celeste
Twilight Team
Evil Scowlene
Similar to Astral Similar hair color as Shana Similar hair color to Pizzazz
1987 produced 1987 produced 1987 produced
       
       
StarFinders where a little smaller and came with an animal...similar to a My Little Pony

Blinky
StarFinder

Frolic
StarFinder
Stardust
StarFinder
Bitsy
StarFinder
  Hair accessory like Astral's Fashion is similar to Jetta's  
1987 produced     1987 produced
1988 unproduced 1988 unproduced 1988 unproduced 1988 unproduced
       
SunSparklers & SunFinders came with hair that would have changed color in the sun, also metallic streaks, like 3 of the Jem dolls.

Cloudpuff
SunSparkler

Daystar
SunSparkler
Fundreamer
SunSparkler
Sundazzle
SunSparkler
1988 unproduced 1988 unproduced 1988 unproduced 1988 unproduced
       
Dusky
SunFinder
Dawn
SunFinder
1988 unproduced 1988 unproduced
       

Stands
Moondreamers
The Moondreamers' doll stand.
Moondreamers
Evil Scowlene's doll stand.

Hasbro 1987 US 1st Quarterly & Media Guide
 
Hasbro 1987 US
1st Quarterly & Media Guide
Hasbro 1987 US 1st Quarterly & Media Guide  - MoonDreamers Hasbro 1987 US 1st Quarterly & Media Guide  - MoonDreamers
    (click image) (click image)
     
Hasbro Toy Fair Catalogs
     
Hasbro 1987 US
Toy Fair Catalog
Hasbro 1987 US
Toy Fair Catalog - MoonDreamers Hasbro 1987 US
Toy Fair Catalog - MoonDreamers
    (click image) (click image)
Hasbro 1987 US
Toy Fair Catalog - MoonDreamers Hasbro 1987 US
Toy Fair Catalog - MoonDreamers Hasbro 1987 US
Toy Fair Catalog - MoonDreamers Hasbro 1987 US
Toy Fair Catalog - MoonDreamers
(click image) (click image) (click image) (click image)
Hasbro 1987 US
Toy Fair Catalog - MoonDreamers    
(click image) (click image)    
       
Hasbro 1987 US
Line Art Catalog
Hasbro 1987 US Line Art Catalog  - MoonDreamers Hasbro 1987 US Line Art Catalog  - MoonDreamers
    (click image) (click image)
Hasbro 1987 US Line Art Catalog  - MoonDreamers Hasbro 1987 US Line Art Catalog  - MoonDreamers Hasbro 1987 US Line Art Catalog  - MoonDreamers
(click image) (click image) (click image) (click image)
       

Hasbro 1987 French
Toy Fair Catalog

thanks to
Jademaliburoad

Hasbro 1987 French Toy Fair Catalog - MoonDreamers Hasbro 1987 French Toy Fair Catalog - MoonDreamers Hasbro 1987 French Toy Fair Catalog - MoonDreamers
  (click image) (click image) (click image)
Hasbro 1987 French Toy Fair Catalog - MoonDreamers Hasbro 1987 French Toy Fair Catalog - MoonDreamers Hasbro 1987 French Toy Fair Catalog - MoonDreamers Hasbro 1987 French Toy Fair Catalog - MoonDreamers
(click image) (click image) (click image) (click image)
       
Hasbro 1987 Italian
Toy Fair Catalog

Hasbro 1987 Italian Toy Fair Catalog - MoonDreamers Hasbro 1987 Italian Toy Fair Catalog - MoonDreamers Hasbro 1987 Italian Toy Fair Catalog - MoonDreamers
(click image) (click image) (click image)  
Hasbro 1987 Italian Toy Fair Catalog - MoonDreamers Hasbro 1987 Italian Toy Fair Catalog - MoonDreamers Hasbro 1987 Italian Toy Fair Catalog - MoonDreamers  
(click image) (click image) (click image)  
       
Trade Poster
& Marketing Sheet
Hasbro 1987 Trade Poster   - MoonDreamers Hasbro 1987 Marketing Sheet   - MoonDreamers
    (click image) (click image)
       
Hasbro 1988 US
Pre-Toy Fair Catalog
Hasbro 1988 US Pre-Toy Fair Catalog   - MoonDreamers Hasbro 1988 US Pre-Toy Fair Catalog   - MoonDreamers
    (click image) (click image)
     
Hasbro 1988 US
Pre-Toy Fair Line Art Catalog
Hasbro 1988 US Pre-Toy Fair Line Art Catalog   - MoonDreamers Hasbro 1988 US Pre-Toy Fair Line Art Catalog   - MoonDreamers
    (click image) (click image)
       
1986 MoonDreamer Licensing Kit
       
1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit

The Moondreamers Licensing Kit has more pages than the Jem and Maxie licensing kits. But the artwork is very flat compared to the Maxie Licensing Kit with Presentation Art illustrations by Judith Nelson and the Jem Licensing Kit with package illustrations by Sharon Knettel

(click image) (click image)    
1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit
(click image) (click image) (click image) (click image)
1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit
(click image) (click image) (click image) (click image)
1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit
(click image) (click image) (click image) (click image)
1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit
(click image) (click image) (click image) (click image)
1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit
(click image) (click image) (click image) (click image)
1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit 1986 MoonDreamer Licensing Kit
       

Info/History Memorials Fashion Dolls Variations Extra Extra The Show Similar Dolls Links, etc.

Updated: December 7, 2019 5:34 PM ContactUpdatesSite MapSite IndexZip2Top
check the Updates page to see what may have been updated
       
       

JEM®, the Holograms®, the Misfits®, the Stingers™ and all other characters, episodes or songs:
©1985-1988 Hasbro, Inc., ©1985-1988 Sunbow Productions, Inc.©1985-1988 Wild Star Music, Inc., ©1985-1988 Star Wild Music, Inc.

Current:JEM®, JEM & the Holograms®: © Hasbro, Inc.
This site is not affiliated with any copyright holders. This site if for educational purposes only. Any references and/or images of non-JEM doll lines if for opinion purposes only. No images can be used without permission and/or for the purposes of profit. All images, and/or scans are from my person collection, unless other wise stated. Any 3rd party references to information or images on this site must include a link to this site totallyjem.jemmagic.com or parent site jemmagic.com.